Commission starts enforcing AI Act rules and new transparency requirements on 2 August
The European Commission has begun enforcing the AI Act and new transparency requirements as of 2 August.
The new rules require chatbots and interactive AI systems to identify themselves clearly as non-human entities. Content generated or altered by AI, including deepfakes, must now carry specific labels and machine-readable marks to help users identify the source. The AI Office is now tasked with overseeing general-purpose AI (GPAI) models, especially those that may pose systemic risks. Providers must document their training data, establish copyright policies, and address specific hazards like cyber threats, harmful manipulation, or risks related to chemical, biological, radiological, and nuclear incidents. A Scientific Panel of 60 independent experts will provide technical support to ensure these rules are applied correctly across the Union.
For professionals in the public sector, this marks a transition from theoretical discussion to practical enforcement. It provides a structured framework for adopting AI in government services while protecting fundamental rights and ensuring public safety. The introduction of specific complaint and whistleblower tools creates a clear path for accountability and reporting. These measures help organizations understand their legal obligations regarding model transparency and risk management. Having these clear guardrails in place is a necessary step for building public trust in new technologies.
How is your organization preparing for these new transparency requirements?
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https://futurium.ec.europa.eu/en/apply-ai-alliance/news/commission-starts-enforcing-ai-act-rules-and-new-transparency-requirements-2-august